Chief Marketing Officer
Michael Yaffe brings more than 20 years of experience at organizations ranging from start-ups to Fortune 100 companies to his position as Chief Marketing Officer. He has a significant record of achievement in developing strategic and tactical marketing programs for information security companies that deliver revenue. He possesses a strong set of skills in lead generation, public and analyst relations, product marketing, partnership development, positioning and branding.
Prior to Prevalent, Michael served as VP of Marketing at BeyondTrust, helping to lead a successful turnaround, during which time the company doubled its revenue. He spent 10 years prior to that with Core Security, where he established the company's leadership position in the penetration testing space and helped grow revenues more than 10-fold during his tenure.
Earlier in his career, Michael held various strategic, product, and marketing positions with NTRU Cryptosystems, SHYM Technology and CyberTrust. Michael was also a TV reporter and anchor for WVNY-TV (ABC) in Burlington, VT. He holds a bachelor’s degree in Marketing from Bryant University and a Master’s Degree in Journalism from Boston University.